On Wednesday, July 8, at around 9 am I started renewing or listing an item every hour (renewing an old item or listing a new one). I'm hoping to keep this up for the next 48 hours to see what kind of effect it has in attracting new people to my shop. Of course, it won't be a truly scientific experiment since I don't plan on giving up sleep, so there won't be much renewing overnight (my overnight, which I know is daytime in other parts of the world) and of course, there are other reasons people may be venturing into my shop that are not a direct result of my actions, so please, PLEASE take these numbers with a grain of salt. :)
I don't expect to get much sales immediately from this, just more exposure for my shop, but I added the sales column just in case!
p.s. I also started a post in the Etsy forums about this experiment, so some shops views/hearts will be a result of that forum thread.
p.p.s. After some feedback (some nice, some...uh, not so nice) I'm going to add another "chapter" to this experiment in the hopes of making it more useful. Later on, I will do the whole thing again (renew/relist for 48 hours) on a Wed/Thurs, but without telling anyone until after I'm done. That way, those numbers will not be affected by people who are curious about the shop because of the experiment. And then, there will be Chapter 3, where I won't do anything at all for 48 hrs (again, on Wed/Thurs) and post those numbers as well. The 3 chapters added together should give a fuller picture into this whole renewing thing (I hope).
Time | Action | Item Views | Shop Hearts | Sales |
---|---|---|---|---|
8:57 am | re-listed expired item | 10,488 | 675 | 0 |
10:06 am | re-listed expired item | 10,523 | 675 | 0 |
11:08 am | renewed item | 10,672 | 677 | 0 |
12:05 pm | re-listed expired item | 10,717 | 680 | 0 |
1:08 pm | re-listed expired item | 10,749 | 681 | 0 |
2:08 pm | renewed item | 10,751 | 681 | 0 |
3:13 pm | renewed item | 10,690* | 681 | 1 |
4:07 pm | re-listed expired item | 10,697 | 681 | 0 |
4:48 pm | renewed item | 10,734 | 681 | 0 |
6:13 pm | renewed item | 10,565** | 683 | 0 |
7:14 pm | renewed item | 10,571 | 684 | 0 |
8:13 pm | listed new item | 10,580 | 685 | 0 |
9:16 pm | re-listed expired item | 10,620 | 685 | 0 |
10:38 pm | listed new item | 10,631 | 685 | 0 |
11:42 pm | listed new item | 10,641 | 685 | 0 |
*the drop in item views is because I sold an item, so that item's view counts is no longer counted into the total.
**the drop in item views is because several items expired and so were removed from the shop
Time | Action | Item Views | Shop Hearts | Sales |
---|---|---|---|---|
12:25 am | re-listed expired item | 10,718 | 685 | 0 |
6:56 am | renewed item | 10,763 | 685 | 0 |
8:40 am | renewed item | 10,784 | 685 | 0 |
9:25 am | renewed item | 10,792 | 685 | 0 |
10:23 am | renewed item | 10,801 | 686 | 0 |
11:19 am | listed new item | 10,816 | 686 | 0 |
1:04 pm | renewed item | 10,827 | 686 | 0 |
2:10 pm | listed new item | 10,839 | 686 | 0 |
3:07 pm | listed new item | 10,850 | 687 | 0 |
4:35 pm | renewed item | 10,862 | 688 | 0 |
6:07 pm | re-listed expired item | 10,872 | 688 | 0 |
7:28 pm | renewed item | 10,920 | 688 | 0 |
9:10 pm | renewed item | 10,948 | 688 | 0 |
9:58 pm | renewed item | 10,952 | 689 | 0 |
11:17 pm | renewed item | 11,014 | 690 | 0 |
13 comments:
Interesting:)
Yes please keep posting.
I tweeted the blog so others can watch.
And thanks for sharing.
Can't wait to see how this turns out! I'll twitter it too!
Have been reading the thread in etsy with interest. Great experiment and can't wait to see what happens
I think the experiment is great, but I'll admit I'm terrified of the results. If you do create a repeatable study that shows that relisting increases sales substantially. That would make everyone start relisting more, which would further bury everyone's products, prompting them to relist more. It seems like an unfortunate cycle where fees spike way up and the only winner is Etsy.
I hope I'm wrong, but the pessimist in me just always thinks the worst.
Good Luck!
awesome! Thanks for sharing this with all of us!
Cool experiment. I see that you sold an item, and so it must work! Congrats!
How fun! Thanks for posting this. Interesting that the new item listing prompted a lot of views... Were they mostly for that item?
Very interesting & insightful comment from Susan.
On the flipside, perhaps if your experiment yields no spike in sales it will stop those sellers that relist constantly in hopes to bury competition to makes sales from doing so. =P
You should do more experiments like this (when you're done with this 1 of course) with other ideas!
What an interesting experiment. I've often thought that renewing wasn't all it was cracked up to be so I'm anxious to see your results.
This is great. I love the science of it all. We should start multiple experiments at the same time. Each person from a different field.
I see a new etsy team in the works. Experimenters? Maybe a different name.
Seriously though, let me know if you are interested.
http://squidart.wordpress.com
I hope the 30x $0.20 and not to mention the time and effort that took was worth the 1 sale..
In other words: don't believe the hype of renewing....
Post a Comment